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Accountable for and supports digital educational and adaptive learning products for their entire lifecycle, from initial market research and product definition to supporting final implementation and delivery as well as ongoing maintenance and enhancement. Partners with Content Development Manger to determine new product, list goals, and budget needs. Drives definition of project requirements, and
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Develop, launch and measure integrated marketing campaigns on domestically and internationally Write creative campaigns Partner with product team to advise pricing and packaging strategy Partner with sales team to align marketing efforts towards key objectives Forecast, track and optimize AHIMA's marketing spend and adjust marketing tactics as necessary for best ROI Lead market research and define
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Membership engagement Sets strategy using personas and member segments to drive engagement, domestic and internationally. Coordinates with business development, marketing and communications team to implement an omnichannel strategy. Owns the membership model (individual, group, corporate partner). Membership recruitment and retention and metric tracking. Owns customer relations maturity model, se
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Manage and implement engagement activities for current and future communities. Develop resources, create a communication plan to encourage engagement from members, but not limited to the Heath Information profession. Utilize communities to identify new audiences. Serve as the membership database subject matter expert by evaluating current data, determine membership related information needed acros
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Working with the development director, provide vision, leadership, and strategy for sustainable growth across the digital and direct mail spectrum, including implementing effective messaging and appeal strategies, as well as strategic data analysis. Collaborate with any fundraising consultants, Foundation and AHIMA 501(c)(6) staff , in the planning, development, execution, expansion, and evaluatio
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(35%) LMS administration and support (25%) Course creation and management (10%) General operations (10%) Webinar system administration and support (5%) User Management (5%) Customer Support Other duties may be assigned POSITION QUALIFICATIONS Bachelor's degree in a related field; or equivalent experience. 5+ years' experience as an LMS administrator or in a similar technical support position. Expe
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